The catfish effect is the effect that a strong competitor has in causing the weak to better themselves. Actions done to actively apply this effect in an organization, is termed catfish management.
In Norway, live sardines are a few times more expensive than frozen ones. It was said that only one ship could bring live Sardine home, and the ship master kept his method a secret. When he later died, people found that there was one catfish in the container. The catfish keeps swimming and the sardine becomes very active to avoid direct contact with this Catfish. This increased level of activity keeps the sardines alive instead of becoming sedentary.
In human resource management, this is a method used to motivate a team so that each member feels a strong competition, thus keeping up the competitiveness of the whole team.
How does this apply to your team and your department?
Have a great day and are you the catfish to motivate all others around you?
Make BIG things happen,
One thought on “The catfish effect”
I like this one, so the catfish being the stronger in the pool or cooler, sales floor, service drive, etc is the strong manager, swimming around making sure his sardines arent left stagnant and ensuring they stay strong and stay alive in the tank. Intersting, get out and be with your sardines on your team and keep them alive instead of letting die by leaving them alone in the tank becoming sedentary. Hmmm.